From Ervin · 1 min read
I Went to the Doctor and Thought About Books
The other day I went to the doctor and had a thought that had nothing to do with my appointment: How many questions has a doctor answered thousands of times?
Read article →17 journal articles
Find your reader, organize your material, and revise a draft that still sounds like you.
Your starting material might be a recurring question, a voice note, a difficult decision, or a lesson you have explained many times. These articles follow the work of giving that material a reader and a useful shape.
Begin with the question you are trying to answer. Then choose one small task: inventory a recording, outline a chapter, prepare a feedback brief, or review an AI suggestion against your own notes. You can move between the articles as your draft changes.
Build a Story Map →17 results
From Ervin · 1 min read
The other day I went to the doctor and had a thought that had nothing to do with my appointment: How many questions has a doctor answered thousands of times?
Read article →From Ervin · 1 min read
The other day I got into an Uber and it made me think about something. How many people do we meet every day who are carrying a book around in their head?
Read article →From Ervin · 1 min read
Founders: your first book may already exist. Look at the questions customers ask you repeatedly.
Read article →From Ervin · 1 min read
There's a difference between having expertise and making your expertise visible. You can spend 20 years becoming excellent at something and still be relatively…
Read article →From Ervin · 1 min read
Your work, repeated questions, and hard-earned lessons can point toward a book. Start by naming what experience has taught you.
Read article →From Ervin · 1 min read
A book is basically a 5-hour meeting with you that you don't have to attend. Think about that.
Read article →From Ervin · 1 min read
Start with ten important ideas, then add the stories, examples, evidence, and mistakes that make each idea useful to a reader.
Read article →From Ervin · 1 min read
Your LinkedIn profile might already contain the beginning of your first book. Go back through your last 100 posts.
Read article →From Ervin · 1 min read
A business card tells someone your title. A book shows them how you think.
Read article →From Ervin · 1 min read
Book sales are one measure. Ervin explores how a book can also introduce your ideas, clarify your work, and begin a conversation.
Read article →From Ervin · 1 min read
Tell me your profession. I'll tell you the book you should write.
Read article →Authorship · 2 min read
Start with the questions people ask you. Find a reader, a promise, and a structure for the knowledge you already have.
Read article →Authorship · 2 min read
Turn a conversation into a useful writing question while respecting the person whose story prompted it.
Read article →Authorship · 2 min read
Organize spoken ideas into reader questions, themes, and examples, then turn one voice note into a useful paragraph.
Read article →Authorship · 2 min read
Give beta readers a focused brief, ask for specific observations, and turn manuscript feedback into revision decisions.
Read article →Authorship · 2 min read
Give AI a bounded writing task, check generated claims against your sources, and revise for your own meaning and voice.
Read article →From Ervin · 1 min read
I became an author and a coach. Becoming an author changed the way I looked at my own experience.
Read article →No. Start with one reader question and a concrete example. A small draft can help reveal what the outline needs.
Yes. Keep each recording focused, label the question it answers, and check the transcript against the original before using it.
Ask where they were confused, what they remember, and what question remains. Give them a manageable section and explain the stage of the draft.
Follow the next question through Ervin’s collection.

Self-validation · Inner mastery · Authenticity
A guide to inner mastery, self-validation, discipline, and building confidence from lived evidence.
Explore the book →Reading companion →1 item · Starting at 1 · Swipe, scroll, or use the arrows